Hilco Vision Appoints Girisha Chandraraj as new CEO 

 Mansfield, MA – Hilco Vision, a leading provider of eye care products to eye care professionals and consumers, has appointed Girisha Chandraraj as its new CEO. He replaces Ross Brownlee in the role. 

Girisha Chandraraj

Chandraraj brings a strong track record to the role including serving as CEO at Marbles: The Brain Store and Elite Sportswear. Most recently, as CEO Careismatic Brands, he led the integration and transformation of the business into an integrated scalable platform. His broad experience includes delivering best-in-class digital solutions for both industry partners and consumers, driving operational efficiency initiatives and developing leading brands that align with customer needs. 

Girisha received his Bachelor of Arts in economics and mathematics from Boston University and his MBA from the University of Chicago Booth School of Business. 

Hilco Vision is a member of the Windjammer Capital Investors family of companies. Matt Anderson, Managing Director at Windjammer Capital said, “The background Girisha brings to the CEO role will allow Hilco Vision to build on its brands, distribution partnerships and infrastructure capabilities to continue to meet customer needs in the rapidly changing area of eye health.” 

Chandraraj commented, “I am excited to be joining Hilco Vision. The company has built a strong portfolio of leading brands, such as Bruder Healthcare for dry eye, M&S Technologies for exam lane solutions, OnGuard® for prescription safety, Hilco® and B&S for optical tools, and Croakies® for eyewear retainers. In addition, Hilco Vision has spent the last two years investing in its infrastructure globally. Given the breadth of the product offering and operational investments, Hilco Vision is well positioned to be a key independent partner for eye care professionals.” 

Hilco Vision is an industry leading global eyewear/eye care company delivering comprehensive solutions to customers, built on a platform of innovation and operational excellence. It has direct subsidiaries in the USA, Canada, UK, Germany, Australia, China, Hong Kong, Belgium and the Netherlands. The company’s product portfolio encompasses Prescription Safety, Lenscare, Eyewear Accessories, Lab & Dispensing, Dry Eye Solutions, Exam Supplies, and Vision Testing Products. 

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